Artificial neural networks, classification trees and regression: Which method for which customer base?
نویسندگان
چکیده
منابع مشابه
Bank Customer Classification in Indonesia: Logistic Regression Vis-à-vis Artificial Neural Networks
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ژورنال
عنوان ژورنال: Journal of Database Marketing & Customer Strategy Management
سال: 2004
ISSN: 1741-2447
DOI: 10.1057/palgrave.dbm.3240233